– Much lower cost than real etching.
– Can brand curved or uneven products.
– Produces a subtle, high perceived value finish that looks like etching.
– Halftones cannot be consistently reproduced.
– The size of branding areas is limited on curved surfaces.
– Minor print distortion may occur on uneven or curved surfaces.
– Requires a curing period before the product can be shipped.
– Unable to print variable data.
– The artwork should be supplied in vector format.